Street scene in New York City showing pedestrians crossing the intersection, a blue electric bus with the sign "clean-energy bus" and "GET LOST FIND NEW YORK" on its side, traffic lights, and tall glass buildings. The street signs indicate West 42nd Street.

Get Lost. Find New York.

Brand Out Home Campaign

Seaport NYC, 2022

Spearheaded a $1M Out-of-Home campaign, leading strategy development, identifying prime business placements, and crafting compelling copy and content. Partnered with the design team to produce impactful, on-brand visuals while managing timelines and deliverables with external media partners to ensure flawless execution and maximum reach.

  • An image of Greenspacing.

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  • An image of Greenspacing.

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  • Entrance to the Penn Station subway station at 34th Street, with an electronic sign displaying transit information, a newsstand, and city buildings in the background.

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  • An image of Greenspacing.

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  • City street scene with cars waiting at a traffic light, billboards, and signs indicating ferry routes to New York, multiple digital advertising screens, and city buildings in the background.

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